Golden Anise is a spice retail brand with Ayurveda as its theme. Its purpose is to promote Ayurveda’s food culture and the principles behind it.

 

The major focus of this project needs to combine Ayurveda’s cultural background and scientific knowledge behind it, introduce it to the mass of the market in an effective and aesthetic way.

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This design uses the Mandala style art from India, using three elements in Ayurveda as a conceptual design package, and placing adjectives in large fonts on the outer packaging as a highlight.

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Golden Anise是以阿育吠陀為主題的香料零售品牌。 其目的是推廣阿育吠陀的飲食文化及其背後的原則。

 

該計畫的重點需要結合阿育吠陀的文化背景和背後的科學知識，以有效且美觀的方式介紹給市場大眾。

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本次設計採用了來自印度的曼陀羅風格藝術，以阿育吠陀中的三大元素作為概念設計包裝，並在外包裝上放置了大字體的形容詞作為亮點。