Tamsui Town is a district of New Taipei City in north Taiwan. It sits at the estuary of the Tamsui River. In Tamsui Old Street, The Street has lined with shops, restaurants, and vendors selling local specialties. The most famous here is the sunset view, which has always attracted many tourists to this town.
Tamsui Old Street has a long history and has been a prosperous small fishing village since the 16th. Since the Tamsui River has been unable to allow large merchant ships to enter the port due to siltation, it has gradually declined. The city rebranding of Tamsui Town needs a modern image to the public, combined with the town's scenery, food, and history, and relaunched for the public.
Designing inspiration comes from the location of Tamsui Town and the traffic in all directions, as well as the relaxing town style. Therefore, the design style uses a lot of white space and geometric lines and low chroma colors to express the highlights of the town.
淡水鎮是台灣北部新北市的一個區,位於淡水河入海口。 淡水老街的街道兩旁都是商店、餐廳和販售當地特產的攤販。 這裡最著名的是浪漫日落光景,一直以來吸引著許多遊客來到這個小鎮光觀。
淡水老街歷史悠久,自十六世紀以來一直是繁榮的小漁村。 由於淡水河因淤積而無法讓大型商船進港,因此逐漸衰退。 淡水小鎮的城市重塑需要以現代化的形象呈現給大眾,結合小鎮的風景、美食、歷史,重新面向大眾。
設計靈感來自淡水小鎮的地理位置和四通八達的交通,以及輕鬆的小鎮風格。 因此,設計風格採用了大量的留白和幾何線條以及低彩度的色彩來表達小鎮的亮點。